Afterpay

Overview

❋ Art Direction, Design (B2B + B2C), Strategy

I’ve collaborated with Afterpay for over six years and the brand has transformed multiple times, cementing themselves as a leading global payments platform.

I’ve led projects along the way, primarily in the B2B space, working alongside marketing, PR and brand teams. I’ve designed numerous emails, websites and thousands of ads (literally!), across digital and print mediums.

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AFTERPAY DAY
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HOLIDAY
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B2B WEBSITE

I designed the global B2B website, created to support around 350K merchants around the world. Primarily, the website acted as an educational resource to help merchants let their customers pay over time, with integration support, case studies and general payment information.

The website contained 20+ pages, all designed to be responsive and were localised to AU, NZ, UK and US markets.

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