Nous Group
❋ Brand Identity, Creative Direction, Brand Rollout
❋ Agency: TILT CreativeNous Group is an international management consultancy based in Australia. I was tasked to give the Nous identity a refresh, including a revised logo, colour palette and brand guidelines, including a suite of refreshed design assets. The overall theme behind the refresh was a “murmuration”, inspired by the natural phenomenon where thousands of birds fly together. Murmurations communicate constant motion. Nous is always working together to achieve the best results across all business pillars. This design motif ensured the new branding had modularity and completely cohesive.